It’s not just a party … it’s an experience

For the past few days I’ve been in Bali.  It’s been a business trip infused with massages, swimming and spending time with my wonderful husband Jason.  My kind of business trip!

It’s been a very productive few days.

I’m excited about what I’ve achieved because it’s going to make running your Direct Sales business easier than ever before and frankly, that makes me super happy.

But … more on that another time.

Right now I’d like to chat a little about massages here in Bali.

I know it may sound weird but stick with me.

I believe if you really get what I’m about to share with you, it has the potential to have a huge impact on the growth of your business.

You see, in Bali you have lots of choice when it comes to getting a massage.

In business terms … supply far exceeds demand.

In other words, there are more people selling massages than people buying massages.

It reminded me a bit of Direct Sales with more Consultants wanting to book parties than people wanting to host parties … or at least that’s what Direct Sellers with empty calendars would have you believe.

So if the supply of parties is high and the demand for them is low … how do you fill your calendar?

The secret is  …

Stop doing parties and start consciously creating experiences for people.

The people in Bali offering massages who get this have thriving businesses.  They don’t have to be outside their shops touting for business because they have an over supply of staff and no customers. Their massage rooms are already full.

How do they do that … how do you do that?

Here’s a couple of things for you to consider.

Experiences both good and bad, are created through our five common senses of sight, taste, touch, sound and smell and for many women through their six sense of intuition or gut feeling.

So when you are with people either in a group format or one on one think about the sensory experience you are creating … not just for your physical products ie the products your company produces but for your party experience, your business opportunity and with you are well.

It’s also important to remember …

You can’t control people’s experience as everyone processes information through their common senses differently.  Having said that … with conscious creation you can influence their experience.

So I’m curious to know … how are you going to positively influence people’s experience of you and what you have to offer through your business.

Please share in the comments section below so we can all continue to learn and grow together.

Lyndsey xo

 

 

 

6 comments on “It’s not just a party … it’s an experience

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  1. Think outside the square and put yourself in the hostess’s place and act and do and share with all the guests in a way you would like to hear the special message. This helps you tune in to your guests and if you are passionate about the product then it will flow easily from you

  2. Make sure you are passionate and love what you do……If people know you use and love the product, it comes across in your presentation…Enjoy yourself and make sure your guests are enjoying themselves ,have fun.Get your guests to feel and use…your products and they will sell themselves , and guests will want to book demonstrations in there home.

  3. I’m with Nature Direct which supports health and wellness in the home by offering plant based cleaning solutions and educating people on how to detox their homes.

    There are a couple of ways I’ve tried to influence my customers experience at the party:
    – my display is quite visual with different objects placed to promote the business and booking opportunities. Items such as a globe – to share the opportunity of travelling with world with our business; my kit suitcases – set up on the side of my display with some notes on it suggesting travelling for free on our yearly trip; a slinky – to promote the flexibility of the business; gift bags – for customer when they book their own party; the monthly special displayed also.
    – one our our products, EnviroMist, is sprayed onto each customers hands so they can smell and feel it on their hands
    – the microfibre cloths we offer give different textures which they can feel
    – I invite my customers to participate in the party through conversation and asking questions, so it’s not just me talking the whole time
    – another product, EnviroAir, is a solution put in our Pure Air revitaliser which creates a lovely fresh smell and feel to the room

    I’m always looking for ways to change up the party experience so look forward to hearing from others.

    Trudy – http://www.facebook.com/nd.trudy

  4. Engage with guests informally…..ask interested questions….enjoy the event…ask for feedback.
    Assist the Host with the organization and the atmosphere created, of the presentation so she also enjoys the event.
    Acknowledge and praise her for generously hosting.
    Communicate with everyone honestly and at their level and in what they are interested….so what you say in relevant to them and/or to people they know.

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